Most druzhby! "Bridges of Friendship!" This popular Russian salutation underscores the opportunities for cooperation and understanding with the people of today's Russia. Cultural Detective Russia gives you insight into the Russian mindset, values and behavior patterns, illustrated with concrete, realistic examples from a variety of settings.
Cultural Detective Russia contains the following stories and critical incidents:
- New Product Launch:
A Russian marketing group carries out consumer market research for a German firm.
- Sakhalin Joint Venture:
Japanese and Russian teams meet to explore the possibility of a joint venture, but the Japanese wonder if the Russians will be reliable partners.
- Website Copy:
Viktor Ivanov, a Russian translator, and Margaret Bibby, an Australian editor, clash over translation of a website.
- Software Partners:
Russian and US American teams struggle to work together on developing a new software product.
- Los Novios:
Olga Primakova, a Russian painter, marries Carlos Contreras and returns to live with him in Mexico City.
- Making the Effort:
Trina McCoy, a US engineer, builds relationships with her international colleagues, but her US American colleagues are resentful.